I am delighted to be Interviewed for Cosmetics Design Europe. Full article here “The fragrance industry is well placed to give relief and help people back to “normal” after a plethora and uncertainty and difficulty this year.” “People during quarantine …
Perfumes and Flavorists need to be aware of what exists in the mind of the market at that time. It’s constantly shifting. Consumers, were once happy with either healthy food or great tasting food. Now they want both. They are …
For over twenty years I have specialised within branding, taste and emotion marketing research. I am happy to announce that I will be joining as a lecturer in marketing on the masters course Management of the Flavor & Fragrance Industry at …